Influencer Marketing Manager

ROLE:

• Lead the delivery of the influence strategy and playbook, acting as the central influence expert across the globe
• Collaborate with each local market acting as champion lead to support, enable and grow influences
• Develop and evolve strategies, identify opportunities to maximize this new channel within the wider marketing mix
• Provide detailed training, guidance, and support to our global teams and central partnerships team
• Source, onboard, lead and retain global high performing influence partners
• Work closely with legal and compliance teams to ensure all content meets regulation requirements
• Align with data science and insights teams to build effective measurement frameworks and campaign analysis
• Drive continual improvements in performance, efficiency, and workflows, supported by operational analytics
• Manage agencies to develop and optimize effective strategies and plan for future requirements and project needs
• Represent the business at industry events to support in developing brand and network

REQUIREMENTS:

• A proactive, solution oriented, self-starter able to think strategically, lead and collaborate in the idealization and implementation of optimization strategies
• Proven experience in building and delivering influence partnerships that positively impact brand metrics
• Solid experience in managing and developing senior level partnerships on a global level
• Confident in how to measure influence marketing and knowledge of tracking and management tools
• A strong communicator able to set goals, lead and motivate others
• Ability to grasp business needs and act proactively to deliver against requirements
• Excellent presentation and communication skills
• A good understanding of the wider influence partnership landscape
• A leader with a growth mindset and the ability to influence markets and wider marketing team
• High performing marketeer with experience in developing and executing innovative marketing campaigns across paid, owned and earned channels to drive customer and revenue growth

WE OFFER:

• Flexible working hours and work-from-home opportunities
• Performance-related bonuses
• Pension, insurance and medical plans
• Career-focused technical and leadership training
• Contribution to gym memberships and more
• Birthday off
• Two volunteering days leave per year